CITIZENM NEW YORK

COMING TO AMERICA

VARIOUS MEDIA
A campaign of mirth-inducing ads and activations for the launch of citizenM's new hotel on the Bowery, New York.
Hey, I'm (sleep)walkin' here!
Hey, I'm (sleep)walkin' here!
Suite Dreams
Suite Dreams
Empire State of That
Empire State of That
The Bowery definitely has a colourful past (euphemism), so you can't just open a hotel there without giving a nod and wink to its, ahem, glory days  ;)
Conspicuously unbusinesslike B2B
We made conspicuously non-corporate gifts to woo corporate clients based in New York City.
And yes, I wrote a 100 page screenplay about a night's sleep at citizenM. Hit up my agent if you want to read the full thing.
Facebook poke
Facebook poke
Apple unboxing
Apple unboxing
Agency: KesselsKramer London
Creative Director: Dave Bell
Concepts and Art: Katy Needham & Tash Randolph 
Concepts and Copy: Robin Sanderson

MORE WORK

MORE BITS
VARIOUS MEDIA
FIRST DIRECT
PRESS CAMPAIGN
ESPORÃO
INTEGRATED CAMPAIGN
KARMA COLA
EARNED & SOCIAL MEDIA
JEEP
OUT OF HOME & PRESS
THE COCA-COLA FOUNDATION
DIGITAL & SOCIAL
TIMBERLAND
DIGITAL & SOCIAL
↑Back to top