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PANASONIC
THE SMART WAY TO LOOK GOOD
Look good effortlessly at Xmas, with Panasonic's LT Series shavers.
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BRAND & TOV GUIDES
VARIOUS CLIENTS
I've written the brand and tone of voice guides for a wide variety of clients; below is a brief overview of some of the brands I've worked on.
Reverb Hotel by Hard Rock




Reverb Chatbot TOV




citizenM/citizenMovement




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AER LINGUS
SMART FLIES AER LINGUS
As the lead copywriter for Aer Lingus at KesselsKramer, I was in charge of a high turnover of copy, with new print, digital and radio ads required on a weekly basis.




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SIBARTH
OUR ISLAND, YOUR WAY
Sibarth are the premier luxury villa specialists on the island of St. Barth. I was in charge of the copy for their direct marketing, website and press ads.



